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Boston Marathon bombings: How Twitter and Reddit got it wrong

Around 7pm on Thursday night, social media sites like Twitter and Reddit lit up with a sensational rumor: that Sunil Tripathi, a student who had vanished weeks ago, was one of the suspects accused of bombing the Boston Marathon. Several hours later, US network NBC News reported that the authorities were actually seeking two brothers, … Continue reading »

Crowdsourcing’s New Platform: Prime-Time Reality TV

Learn from a panel of experts and entrepreneurs who have successfully financed their own ventures and are helping others do it at the Thought Leaders Live 2013 event May 29, in Long Beach, Calif. Event and ticket information can be found here. image credit: Shutterstock The red-hot industry of crowdsourcing is spreading its tentacles, this time … Continue reading »

Photograph life by capturing the colours around you!

“The Earth is Art, The Photographer is only a Witness ” ― Yann Arthus-Bertrand   It’s the season of colors and Talenthouse India  invites you to capture the moments of life through photographs by using colors as a part of the composition. You can capture photos of mundane things in life, where a dash of color adds … Continue reading »

Hyundai’s crowdsourced campaign: Step into an i10, turn into SRK

Automobile major Hyundai India has unveiled the last leg of its ‘writeuri10story’ campaign that was rolled out in January featuring brand ambassador Shah Rukh Khan. In the first part of the campaign, the company launched a contest inviting audiences to write their own i10 television commercial. Three commercials announcing the contest offered the winner an … Continue reading »

Truecaller Now Installed on Every 7th Smartphone in India, Eyes Japan and Indonesia Next

Sweden-based crowdsourcing phone directory app Truecaller announced today that the company now processes around 500 million name and number lookups each month, a 70 percent increase since we talked about the company just last month. Userbase numbers have grown by two million since then as well, with half of the new users coming from India. Marketing … Continue reading »

Crowd-sourced mapping causes outrage in India

The opposition leader in India, Tarun Vijay, has sought action against Google for its recent Mapathon 2013 – which encouraged community members to contribute to Google Maps – as it has highlighted the locations of high security installations like Parliament House. “Their maps have locations marked as Rajya Sabha, Sena Bhawan, Lok Sabha, Naval Dock … Continue reading »

Crowdsourcing Week walks the talk at the first-ever global crowdsourcing conference

Crowdsourcing Week (CSW) will host the first global event on crowdsourcing, open innovation and crowdfunding in Singapore on June 3-7 this year, bringing together thought-leaders in the space. Talenthouse India, a part of Reliance Entertainment Pvt Ltd and CSW come together to offer upcoming musicians an exciting opportunity to compose the official theme song of … Continue reading »

Crowdsourcing Startup DesignCrowd Hits 100,000 Designers; Doubles in Size

Online graphic design marketplace, DesignCrowd, now has over 100,000 designers and the business has doubled in size in the last year. The startup revealed some interesting figures that show crowdsourcing continues to disrupt and is showing no signs of slowing down: Designer demand for crowdsourcing has doubled in the last 12 months – with registered … Continue reading »

Want to Harness the Power of the Crowd? Consider These Tips

Many hands make light work. Add to that the Internet, and the power of the crowd is changing the way people work and come up with ideas. Crowdsourcing involves getting many people to participate in performing a task or generating an idea. The rise in crowdsourcing over the past few years is shifting “where decisions … Continue reading »

Crowdsourcing Platforms Build Relationships And Not Just A Fan Base, Says Arun Mehra From Talenthouse

In an extensive Q&A with Arun Mehra, CEO at Talenthouse India, the pioneers in creative crowdsourcing platforms in India, we discover the rise of crowdsourcing in India, how brands have adopted the concept for its benefits, how it has shaped up the Indian business and the road ahead. 1. In your opinion, what is the single factor … Continue reading »

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