Doha 9th July 2012: Jade Magnet, one of Asia’s largest creative crowdsourcing platform has partnered with 9 holdings to launch Mixilion.
Mixilion – www.mixilion.com is Middle East’s first crowdsourcing platform for design and marketing solutions. Mixilion will focus on providing solutions to the growing SMEs in Middle East region using Jade Magnet’s technology back end and a localized delivery assurance model.
Salem Al Mannai, Chief Customer Officer and Investor in Mixilion, is confident that the platform with its unique delivery assurance model and ability to generate innovative design solutions will be able to add tremendous business value to small and medium sized companies. As the world moves towards Middle East, companies would need to market themselves innovatively and effectively and with over 15,000 designers, developers, brand strategists on the network Mixilion is equipped to deliver such solutions to these organizations, says Salem. Mixilion will provide design and marketing solutions like logos, brochures, websites, flyers, animations, social media marketing, search engine optimization etc through a curated crowdsourcing model
For Jade Magnet, which has pioneered this model in India, Middle East provides a tremendous growth opportunity from a geographical expansion perspective. Jade Magnet has been able to deliver to over marketing solutions to over 800 small and medium businesses in about 2.5 years since its commercial launch in late 2009.
For marketing solutions, understanding local cultural nuances and audience is one of the most important parameters and Mixilion will enable us to have a localized front end and a unique delivery assurance model to deliver in this growth economy says Sitash, Co founder & CEO Jade Magnet. This also re-instates our focus on the growth economies.
Mixilion is also looking to collaborate with local partners to grow across Middle East countries and have already brought in the team for Doha, Qatar.